The Rebeccas’ Guide to Being a Sustainable Remote Worker

By Rebecca Reese and Rebecca Reap The COVID-19 pandemic has shifted the world in more ways than we can count, including forever changing not only the way we work, but where we work. That’s not expected to change any time soon either, as surveys find more than 90% of remote employees want to stay that […]

Coinbase’s Super Bowl Ad was Wildly Successful – Now What Happens?

A few years ago, I thought the QR code was officially dead. Fast forward to 2022, and it’s clear that the pandemic brought on a comeback, enabling us to mobile order and pay in the line at Starbucks or use a contactless menu at our favorite restaurant. That being said, I don’t think anyone could […]

Media in the age of COVID-19

As a team of folks whose professional lives revolve around the media, we already have a particularly strong interest in this area. But we also had a hypothesis that Americans’ news and media consumption habits have likely shifted in light of the pandemic — so we took a closer look in our most recent COVID Pulse Survey to find out. 

Silver Linings and Social Connections

Each week, we’re running a COVID Pulse Survey, where we are taking a look at how COVID is impacting Americans’ stress levels. Unsurprisingly, the data shows us stress is running high, and optimism is often hard to come by. But amidst the largely bleak data, there are of course always silver linings. 

The Great Work From Home Shift

Public Relations and Digital Marketing

In the last few weeks, companies around the globe found themselves suddenly making the shift to 100% remote, thanks to the spread and growing concerns related to COVID-19. In addition to our weekly COVID Pulse Survey, where we are taking a look at how COVID is impacting Americans’ stress levels, the research team at Kickstand also […]

So…just how stressed out are we?

COVID19 stats

COVID-19 got you stressed out? Well, you’re not alone and our nerdy, data brains over at Kickstand wanted to understand just how stressed out we all are and if it’s getting better or worse (please, please get better!).

Another year, another SXSW Interactive

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Tomorrow, Austin will welcome an anticipated 35,000+ technology enthusiasts for SXSW Interactive, a week-long festival exploring the latest and greatest trends in startup culture, design, development, marketing, media and so much more.

Think before you tweet: a lesson in social engagement

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In a world where today’s reporters often break news on in 140 characters or less, social media offers another great channel for companies and PR pros to better understand and engage with reporters. Done well, it can help brands cut through cluttered inboxes and contribute to impactful conversations. But approach it poorly, and it’s a fast and easy way to land you on a reporter’s (or entire publication’s) bad list.